Eternal Night Riches Privacy Policy

Lucky Link Ltd. ("Lucky Link Ltd.," "we," "us," or "our") respects user privacy. This Privacy Policy describes the information practices associated with Eternal Night Riches, including the game, related website pages, application functions, updates, and support channels (collectively, the "Service"). It explains what information may be handled, why it is used, when it may be disclosed, how long it may be retained, and the choices and rights available to users.

Where data-protection law uses the term "controller," Lucky Link Ltd. is the controller of personal information that we determine how and why to process. By accessing or using the Service, you acknowledge this Privacy Policy.

1. Information That May Be Processed

1.1 Information You Choose to Send

The Service does not require account registration. We may receive information that you voluntarily provide, such as:

(a) your email address or other contact details when you contact us; and
(b) the contents of support messages, feedback, inquiries, or other communications you send.

Providing this information is optional. We use it to address the communication, provide support, and improve the Service.

1.2 Technical and Usage Information

When the Service is used, we or providers supporting the Service may automatically process limited technical and activity information, including:

(a) device category, manufacturer or model, operating-system version, and language setting;
(b) application version, gameplay or feature interactions, performance events, and basic usage statistics;
(c) Internet Protocol address, including for security, analytics, fraud prevention, and regional-compliance purposes;
(d) a resettable advertising identifier, such as the Google Advertising ID on Android or IDFA on iOS, for advertising measurement, attribution, analytics, and fraud prevention; and
(e) where applicable, transaction metadata or in-app purchase history made available by the relevant application platform.

An IP address may be used to infer a general location such as country or city; we do not describe this as precise GPS location.

Advertising preferences can generally be managed through device controls. Available menu names may vary by device and operating-system version:

Android: Settings > Google > Ads, then reset or delete the advertising ID or disable ad personalization where that option is available.
iOS: Settings > Privacy & Security > Tracking, then disable "Allow Apps to Request to Track" or adjust permissions for individual apps.

1.3 SDKs and Other Third-Party Technology

The Service may include third-party software development kits or comparable technologies used for functions such as:

(a) analytics, performance monitoring, usage measurement, and crash diagnostics;
(b) advertising delivery and advertising-performance measurement;
(c) attribution and measurement of marketing campaigns; and
(d) administration of support requests and user feedback.

These providers may process device data, usage events, IP addresses, advertising identifiers, or similar information to perform their services. They process information under their own privacy terms and, where they act for us, under applicable contractual and legal obligations.

We do not sell personal information for money. Certain disclosures to advertising providers may, however, be treated as a "sale" or "sharing" under some privacy laws even when no money is exchanged. Relevant opt-out choices are described below.

2. Purposes for Using Information

Personal information may be used to:

(a) deliver, operate, troubleshoot, and maintain the Service;
(b) understand usage and improve stability, gameplay, content, and functionality;
(c) answer inquiries and provide user support;
(d) detect, investigate, prevent, and respond to fraud, abuse, security incidents, unauthorized access, or violations;
(e) measure advertising, attribution, and campaign effectiveness; and
(f) satisfy legal, regulatory, accounting, enforcement, and compliance obligations.

We do not use personal information to make decisions that produce legal or similarly significant effects through solely automated processing.

3. Legal Grounds Where GDPR or Similar Law Applies

Depending on the context, we rely on one or more of the following grounds:

(a) consent, including when you choose to send us information or when consent is required for advertising or similar technology;
(b) legitimate interests, such as securing, maintaining, analyzing, and improving the Service, provided those interests are not overridden by your rights;
(c) performance of a contract or steps requested before entering a contract, where processing is necessary to provide a requested Service or transaction; and
(d) compliance with a legal obligation.

Consent may be withdrawn at any time for future processing, without affecting processing that was lawful before withdrawal.

4. Cookies, Local Storage, and Similar Mechanisms

Related website pages may use cookies, while the application may use local storage, SDK identifiers, or comparable technology. These mechanisms may be necessary to provide basic functions, remember preferences, analyze performance, or understand use of the Service.

You may manage available controls through your browser, device, operating system, or consent interface. Where applicable law requires prior consent for a non-essential technology, we will seek an affirmative choice before using that technology. Disabling a technology may affect some features or measurements.

5. Service and Promotional Messages

Where law permits and you have provided contact information, we may send operational notices, announcements, or promotional communications. You may stop non-essential marketing messages by using an unsubscribe control included in the message or by emailing us at [email protected]. This choice does not prevent communications that are necessary to respond to you or administer the Service.

6. When Information May Be Disclosed

We do not sell personal information for monetary consideration. Limited information may be disclosed:

(a) to vendors, SDK operators, and other service providers that support hosting, analytics, advertising, attribution, security, diagnostics, or customer support, subject to applicable obligations;
(b) when disclosure is required by law, legal process, court order, or a valid governmental demand; or
(c) when reasonably necessary to protect the rights, property, security, safety, or integrity of Lucky Link Ltd., the Service, users, or the public.

Third-party services may independently determine how they process information under their own policies. Their services should be reviewed before use where relevant.

7. Retention

We retain personal information only for the period reasonably necessary for the purpose for which it was processed, unless a longer period is required or permitted by law. Relevant factors may include the nature of the information, operational need, security and fraud-prevention requirements, legal obligations, and potential disputes.

Following a verified deletion request, information under our control will be deleted or de-identified within thirty (30) days unless retention is required or permitted for legal, security, fraud-prevention, transaction-record, tax, or dispute-related reasons. Third-party providers may apply separate lawful retention schedules.

8. Data Deletion and the Absence of User Accounts

Eternal Night Riches does not require registration and does not maintain a persistent, personally identifiable user account profile.

Local information. Gameplay progress, preferences, settings, locally stored Virtual Items, and similar device-resident data are ordinarily removed when the application is uninstalled. The Service therefore does not provide a separate account-deletion tool. Once local information is erased, it may not be recoverable.

Information outside the device. Analytics, advertising, attribution, crash-reporting, or support providers may process pseudonymous, aggregated, or other information under their own retention practices. Where appropriate and legally required, we will take reasonable steps to act on a verified request concerning information controlled by us and to instruct service providers processing that information for us.

Requests. To ask a question or exercise a deletion or other privacy right, email [email protected]. We will respond within thirty (30) days or within the period required by applicable law. Verification may be required. Some records may be retained where the law allows or requires retention, including records needed for tax, transaction, security, fraud-prevention, or legal-claim purposes.

9. Information Security

We use reasonable administrative, organizational, and technical safeguards designed to reduce the risk of unauthorized access, disclosure, alteration, misuse, or loss of personal information. No network, transmission method, storage system, or security measure can be guaranteed to be completely secure.

10. Adult Audience and Children's Privacy

The Service is not directed to anyone under eighteen (18), or under a higher minimum age that applies in the user's jurisdiction. A person below the applicable age may not use the Service, and we do not knowingly collect personal information from children.

We do not use children's personal information for targeted or behavioral advertising. A parent or legal guardian who believes that a child submitted personal information without appropriate authorization should contact us promptly. After reasonable verification, we will review and delete the information as required by applicable law, including the Children's Online Privacy Protection Act where it applies.

11. Cross-Border Processing

Information may be transferred to, stored in, or processed in the United States and in other countries where we or relevant service providers operate. Privacy laws in those locations may differ from the laws where you live.

For a restricted transfer from the European Economic Area, the United Kingdom, or Switzerland, we rely, where required, on European Commission-approved Standard Contractual Clauses or another legally recognized transfer mechanism. We take reasonable steps intended to protect information consistently with this Privacy Policy wherever it is processed.

12. Privacy Rights and Choices

Rights vary by location. Subject to applicable conditions and exceptions, you may be entitled to:

(a) obtain confirmation of processing and access personal information;
(b) correct inaccurate or incomplete information;
(c) request deletion of personal information;
(d) receive certain information in a portable format;
(e) restrict or object to specified processing;
(f) withdraw consent where processing relies on consent;
(g) opt out of the sale or sharing of personal information where applicable; and
(h) lodge a complaint with a competent privacy or data-protection authority.

Submit a verifiable request to [email protected]. We will normally respond within thirty (30) days, or within any different period mandated by law. We may request information reasonably necessary to verify identity and authority before completing certain requests. Authorized agents may submit requests where applicable law permits.

13. Notice for California Residents

This Section supplements the remainder of the Privacy Policy for California residents and uses terms defined by the California Consumer Privacy Act, as amended by the California Privacy Rights Act ("CCPA/CPRA"), where that law applies to Lucky Link Ltd.

13.1 Categories Handled During the Previous Twelve Months

Category: Identifiers
Examples: Email address when voluntarily provided, IP address, and advertising identifier.
Purposes: Support, security, analytics, attribution, advertising measurement, and regional compliance.
Recipients: Service providers and relevant analytics, advertising, attribution, security, or support partners.

Category: Device and Technical Information
Examples: Device model or type, operating-system version, language setting, and application version.
Purposes: Compatibility, operation, diagnostics, analytics, security, and product improvement.
Recipients: Service providers and analytics, diagnostics, security, or attribution partners.

Category: Internet or Other Electronic Activity
Examples: Gameplay events, feature interactions, usage statistics, performance data, and crash information.
Purposes: Service operation, analytics, troubleshooting, fraud prevention, and improvement.
Recipients: Service providers and analytics, diagnostics, security, advertising, or attribution partners.

Category: Approximate Geolocation
Examples: Country or city inferred from an IP address.
Purposes: Security, fraud prevention, analytics, localization, and regional compliance.
Recipients: Service providers and analytics, security, advertising, or attribution partners.

Category: Commercial Information
Examples: In-app purchase history or transaction metadata, where applicable.
Purposes: Transaction administration, support, fraud prevention, recordkeeping, and compliance.
Recipients: Application-platform operators and relevant service providers.

The sources of these categories are the user, the user's device or application, the applicable app-distribution or payment platform, and service providers or SDKs supporting the Service.

13.2 California Rights

Subject to the CCPA/CPRA's scope, exceptions, and verification rules, California residents may have rights to know, access, correct, or delete personal information; to receive information about collection, use, disclosure, sale, or sharing; to obtain a portable copy; to opt out of sale or sharing; and to receive equal service and pricing without unlawful discrimination for exercising privacy rights.

We do not sell personal information in exchange for money. Sharing identifiers or activity information with advertising partners for cross-context behavioral advertising may be considered a "sale" or "sharing" under California law.

To request an opt-out, disable or limit personalized advertising through your device settings and email [email protected] with the subject line "Do Not Sell or Share My Personal Information." Where legally required and technically applicable, we also treat recognized opt-out preference signals as valid requests. We will not unlawfully discriminate against you for exercising a CCPA/CPRA right.

14. Do Not Track and Opt-Out Preference Signals

Some browsers transmit a "Do Not Track" signal, but no uniform response standard applies across services, and the Service does not currently respond to DNT signals. This statement does not limit our obligation to process a legally recognized opt-out preference signal, such as a qualifying Global Privacy Control signal, where applicable.

15. Updates to This Privacy Policy

We may revise this Privacy Policy to reflect changes in the Service, technology, legal requirements, or business practices. The current version will be posted at:
https://luckylink.group/eternalnightriches/privacy.html

Continued use of the Service after an updated version takes effect constitutes acknowledgment of the revised Privacy Policy, to the extent permitted by law.

16. Contact Us

Privacy questions, concerns, and rights requests may be sent to:

Lucky Link Ltd.
1450 Vassar St
Reno, NV 89502
United States
Email: [email protected]